AJ fan welfare--Air Jordan 1-34 historical basketball shoes detailed introduction first period (AJ1-AJ7)
The cool kicks Air Jordan brand has been popular since its birth, and it has gained countless fans. The price of classic models has risen all the way. Things that have been accumulated through practice are good things, and so are the brands. The epidemic is spreading, and I will help coolkicks AJ fans sort out the stories of AJ in the past. By the way, I will re-learn the history of AJ. Please feel free to criticize and correct any mistakes. If it involves infringement, please let me know.
Foreword: Air Jordan is a Nike series named after Michael Jordan. Since 1985, 34 generations have been released. In 1984, Jordan was selected by the Bulls with the third overall pick. Subsequently, Nike signed the rookie with a huge contract of 2.5 million U.S. dollars. Then, the first generation of coolkicks AJ basketball shoes were specially designed and produced for Jordan in early 1984, and they went on the market in early 1985. A legendary brand is born!
1. AIR JORDAN Ⅰ (1985)
Subvert the tradition, the legendary brand is born!
Appearance features: Air Force 1 shape inspiration, classic flying wing LOGO
Historical background: In 1984, Jordan was selected by the coolkicks Chicago Bulls with the third overall pick. Subsequently, Nike signed the fledgling rookie with a huge 5-year contract of 2.5 million US dollars. In the 1984-85 season, Jordan made his mark in league and international competitions, made a brilliant appearance in the first All-Star Weekend Dunk Contest, and won the title of "Rookie of the Year".
Sneaker introduction: Coolkicks Air Jordan 1 is inspired by the first air-cushioned basketball shoe AF1, which was born in 1982. The designer carried Nike's core technology at the time, Air Sole, into a thinner midsole and back palm, striving to achieve cushioning and close to the ground. The perfect balance.
Classic colors: "Forbidden" (black and red), "buckle" (black and orange), Chicago (red and white), North Carolina blue, black/red toe
Short story: Jordan's first pair of shoes on the NBA are not AJ1, but a pair of high-top basketball shoes named Air Ship. The following year, Cool kicks AJ1 officially debuted in 1985. Because it was too avant-garde, even Jordan himself couldn't accept it at first. In the era when the sneakers were only black or white, the black and red color of AJ1 was really too fancy, and the NBA league also banned Jordan from wearing these shoes on the court. But precisely because of this ban, it became Nike's best publicity advertisement, so while Nike paid Jordan a fine of up to $5,000 per game, while vigorously promoting it, it was a great success.
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